E!:Tell me about the Black Is Remarkable storefront and Buy Black store on Amazon.
A.C.: Amazon and I are both extremely committed to supporting Black-owned businesses, and they are making it easy for customers to discover and shop the incredible selection these businesses provide. The Black Is Remarkable storefront is a place where customers can discover a wide variety of Amazon’s offerings from books, entertainment, music and more in addition to the Buy Black Store. The Buy Black Store is a destination for consumers to shop Black-owned businesses with products across beauty, fashion, toys, food, home, kitchen and more!
Beyond selling products, these storefronts share a lot of information about Black businesses and the people behind them. What are some of your favorite features that we should check out on these pages?
I love how easy it is to discover small businesses with the Small Business badge and Black-Owned Business badge — they’re indicators that make it easier for consumers to discover and shop products from small and black-owned businesses.
I also love using the new Small Business search filter, which helps customers filter their searches to discover products from small business brands and artisans while shopping. The feature makes it so easy to find amazing products from small businesses in Amazon’s store— including women-owned, Black-owned and military family-owned businesses and independent artisans.