Girlguiding has unveiled the first major redesign of its uniform range in more than 30 years, with the aim of allowing its members the “freedom to express themselves”.
Under the new, pared-back approach, members will only be required to wear a top from the new range to be considered “in uniform”.
The new range has been inspired by feedback from thousands of Guides, Rainbows, Brownies and Rangers that suggested they valued choice and the ability to express their own style.
Girlguiding chief executive Felicity Oswald said “practicality, comfort and sustainability” were at the centre of the redesign, which is the first overhaul of all sections’ uniforms since 1990.
The organisation said the uniform combines the charity’s heritage with modern colours and prints.
The range is made up of 30 items of clothing, 15 accessories and neckerchiefs – with prices starting at £12 for a T-shirt.
Design features include hidden pockets in waist bands, thumb holes and badge sashes which double as cross-body bags.
“It’s really comfortable,” Isy, who is in the Guides, told BBC Breakfast. “It doesn’t feel like the old ones and it’s practical to move in.”
Poppy, a Brownie, said she wanted “loads of pockets, because I always lose badges, so I wanted somewhere to put them”.
She also showed off the new Brownies gilet, which doubles as a pillow. “It has another secret pocket,” Poppy added.
